Interactive Design - Presenting information playfully

People don’t want to buy big drills, people want big holes. Theodore Levitt describes in a single sentence why audio-visual techniques are an essential part of all professional communication. Emotions and actions instead of rigid exhibits and floods of diagrams without added value. Just Interactive Design from AVMS Germany GmbH, instead of a Powerpoint presentation.

Interactive systems communicate both with humans and with each other, in the “Internet of Things”(IoT) or “Internet of Things”. The user-friendliness in dealing with people and a target-oriented, intelligent processing of information have top priority. The overall goal is to progressively support human activities independently and imperceptibly. Areas of application range from the smart home to industrial production, for example in Industry 4.0 manufacturing. This is achieved by incorporating small and miniature computers into sensors and actuators. These constantly process data and communicate with each other so that all processes, from lighting control to predictive maintenance, are presented to people in an intuitive, transparent and controllable way.

Nowadays, more and more interactive systems are finding their way to trade fairs, events and fixed installations. The pure display of products or contents is enriched by a new level of information – interaction. AVMS has set up a special department in the Frankfurt branch – the AVMS ID (Interactive Division).