Interactive systems at the booth
Many presentations at a trade fair stand are static or only affect the visitor without giving him the opportunity to make a demand or interact. Our interactive systems at the trade fair stand take a different approach. Here the visitor or guest is involved in the flow of information. He can use demo stations such as touch monitors, desks or tables to request information. Well-used interactive systems create movement at the POI, POS or trade fair stand.
If this also works in such a playfully easy way, as with our interactive solutions, then real joy arises.
Personalised interactive visitor guidance at the trade fair stand
Imagine you are invited by email to visit a trade fair. In it, you will receive a QR code for your smartphone, which you can use to register at the reception desk of the trade fair stand. Activate in the same way or via NFC
Now you get your personal explanation or information video displayed at every station on the booth. You will be greeted with your name everywhere and can select the information you are interested in from a predefined menu.
When the opportunity arises, you will be asked about your interests and preferences regarding products and services. Based on the information you provide, you will be given further information and tips.
After leaving the booth, you will receive an email summarizing your visit and providing you with the information you requested. These can be links to images, data sheets or videos.
In this way, you will receive all information promptly after your visit to the trade fair in a compact and personalized form.
Smart methods replace visitors' smartphones at the trade fair stand
Visitors who do not use a smartphone will be handed a smartphone by a friendly colleague at the counter.by a friendly colleague a wristband with an integrated marker. This wristband then replaces the smartphone at the individual stations.
For the exhibitor, extensive information is available after the trade fair on which topics and products were of interest to the trade fair visitors. He can optimise his product and service range or even his next trade fair stand accordingly.
In summary: The interactive experience worlds show and explain the complex range of services of a company in a playful way. Visitors can activate the individual installations using their smartphone. The content is personalized to the visitor – the type of interaction is aligned to the subject matter:
The individual stations can be equipped with further interactive functions. An interactive terminal check-in, objects that can be placed in different scenarios and thus tell the visitor multimedia stories as well as transparent screens that can be activated via gesture control in the virtual smart.HOME. The result is a cross-media staging that involves the visitor in the event through personalized, interactive presentations.
“Always wake up like a child to discover the world anew.” Manfred Schröder – 1983
VVVV serves as a graphical programming language for the generation and manipulation of video, graphics and data streams in real time. The tool is widely used to quickly develop interactive systems in conjunction with multimedia (2D, 3D, VR and AR). There are almost no limits to creativity: Whether interaction with any sensors, information tools or the implementation of games and prize systems – we offer you the possibility to captivate and inspire your customers from the brainstorming to the final implementation.
The wheel does not always have to be reinvented! Thanks to our expertise and the many successful installations we have already carried out, we can draw on a large pool of already independently developed product solutions that can be adapted to your requirements at low cost. Take a look at our product catalogue “Interactive Systems” and get inspired.