Railway wagons with media technology travel around the globe

For our long-time customer Siemens, we built from the beginning of 2001 until the end of the year, the Opel Millennium Express. in a rolling Siemens exhibition with media technology. After many months and therefore thousands of hours the journey went through Europe, Asia and North America. A total of 122 cities were visited, covering a distance of around 55,000 km.

The first exhibition train by an automobile manufacturer (and the first ever Europe-wide show train) traveled through twelve countries in 1999 and 2000 – from Germany via the Iberian Peninsula, Belgium, France, Italy, Switzerland and Austria to Central Europe. The occasion was the 100th anniversary of Opel automobile production. The campaign was so impressive that it was continued under a different motto and for a different company.

The show train consisted of 14 wagons with a total length of 280 meters and was the exhibition of expierences with the motto “Future of Automation”. The rolling exhibition was divided into different theme worlds, which we supplied with appropriate media technology. For example, more than 300 displays of different sizes were installed.

By rail, by ship, by air… the only train that has travelled the world.