Light as a quality feature - lighting design with accent lighting for floors and exhibits
Together with our client, Standex GmbH, who designed the exhibition stand for Light & Building, we created a beautiful lighting design with accent lighting. With the help of trussing, lighting and media technology, we were able to create a pleasant atmosphere for visitors to the stand. The smart lighting design perfectly illuminated logos, claims and exhibits. The highlights of the exhibition stand were perfectly staged using clever light and dark zones. For a trade fair presentation an LED wall and an audio system were also installed.
Jung with beautiful trade fair architecture at the world's leading building technology trade fair Light & Building 2024 in Frankfurt
The modern home is intelligent, networked and therefore saves energy. In combination with alternative energy sources and efficient lighting solutions, emissions in the building sector can be drastically reduced. This will make a significant contribution to achieving the climate targets. 2,169 exhibitors presented the latest developments in building technology and trends for innovative lighting design at Light + Building in Frankfurt am Main from March 3 to 8, 2024.
Anyone who, like JUNG, has the control of light in their brand DNA, attaches particular importance to a professional lighting concept in the trade fair architecture.
The combination of evenly illuminated facades, highly atmospheric presentation rooms and emotional media content makes for an impressive visitor experience.
However, a convincing lighting design with accent lighting also poses some challenges in terms of technical planning and, above all, fine-tuning when illuminating and calibrating on site.
Here are three aspects you should consider if you want to generate as much enthusiasm as our community project:
- Find intelligent solutions: Develop a professional lighting concept that actively considers visual axes, visitor guidance and functional zones.
- Use a smart mix of technology: Use different types of light and luminaires to create a flexible setting for staging your trade fair architecture. Use only calibrated media and LED technology to make your content look authentic and true to color.
- Work on your solution together with experts: a convincing presentation can only be created with a foundation of experience and intuition.
Conclusion: The interplay of media technology and content as well as lighting design with accent lighting of the trade fair architecture creates an authentic sense of space.
Photos: Visonear, Video: Jung
- 250m truss construction
- 32 Hoist motors
- 54 LED floodlight
- 27 LED spots
- Lighting control panel MA Lighting dot2
- Audio system with loudspeakers, mixing console, power amplifier and wireless microphones
- 3x3m LED wall 2.6mm
- Playback via media player
- Set-up and dismantling by competent media technicians
- Support during the fair