<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Friedrichstraße Archive - AVMS</title>
	<atom:link href="https://www.avms-germany.de/en/tag/friedrichstrasse-en/feed/" rel="self" type="application/rss+xml" />
	<link>https://www.avms-germany.de/en/tag/friedrichstrasse-en/</link>
	<description>Audio &#124; Video &#124; Media Services</description>
	<lastBuildDate>Wed, 22 May 2024 08:46:05 +0000</lastBuildDate>
	<language>en-US</language>
	<sy:updatePeriod>
	hourly	</sy:updatePeriod>
	<sy:updateFrequency>
	1	</sy:updateFrequency>
	<generator>https://wordpress.org/?v=6.9.4</generator>

<image>
	<url>https://www.avms-germany.de/wp-content/uploads/2020/06/favicon.ico</url>
	<title>Friedrichstraße Archive - AVMS</title>
	<link>https://www.avms-germany.de/en/tag/friedrichstrasse-en/</link>
	<width>32</width>
	<height>32</height>
</image> 
	<item>
		<title>Multimedia travel agency</title>
		<link>https://www.avms-germany.de/en/theme-world/fixed-installation-references/multimedia-travel-agency/</link>
		
		<dc:creator><![CDATA[Janosch Auth]]></dc:creator>
		<pubDate>Fri, 22 Apr 2016 17:38:42 +0000</pubDate>
				<category><![CDATA[Fixed installation references]]></category>
		<category><![CDATA[Berlin]]></category>
		<category><![CDATA[Friedrichstraße]]></category>
		<category><![CDATA[Futurestore]]></category>
		<category><![CDATA[Multimedia travel agency]]></category>
		<category><![CDATA[THE Tour]]></category>
		<category><![CDATA[The-Q]]></category>
		<category><![CDATA[Travel agency]]></category>
		<guid isPermaLink="false">https://www.avms-germany.de/uncategorized/multimedia-travel-agency/</guid>

					<description><![CDATA[<p>A multimedia travel agency &#8211; The Store Concept DER Tour The Futurestore DER is designed to make holidays palatable to customers in an interactive way. Several interactive installations are intended to shorten waiting times in a playful way and also invite visitors to discover the holiday resort in a different way. The idea for a [&#8230;]</p>
<p>Der Beitrag <a href="https://www.avms-germany.de/en/theme-world/fixed-installation-references/multimedia-travel-agency/">Multimedia travel agency</a> erschien zuerst auf <a href="https://www.avms-germany.de/en/">AVMS</a>.</p>
]]></description>
										<content:encoded><![CDATA[		<div data-elementor-type="wp-post" data-elementor-id="17624" class="elementor elementor-17624 elementor-3405" data-elementor-post-type="post">
				<div class="elementor-element elementor-element-706bdc6 e-flex e-con-boxed e-con e-parent" data-id="706bdc6" data-element_type="container" data-e-type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
					<div class="e-con-inner">
					</div>
				</div>
		<div class="elementor-element elementor-element-fd142ac e-flex e-con-boxed e-con e-parent" data-id="fd142ac" data-element_type="container" data-e-type="container">
					<div class="e-con-inner">
				<div class="elementor-element elementor-element-14f1833 elementor-widget elementor-widget-heading" data-id="14f1833" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default">
					<h1 class="elementor-heading-title elementor-size-default">A multimedia travel agency - The Store Concept DER Tour</h1>				</div>
				<div class="elementor-element elementor-element-94aa24c elementor-widget elementor-widget-text-editor" data-id="94aa24c" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
									<p>The <a href="https://www.der.com/reisebuero/Berlin-Friedrichstrasse-69" target="_blank" rel="noopener">Futurestore</a> DER is designed to make holidays palatable to customers in an interactive way. Several interactive installations are intended to shorten waiting times in a playful way and also invite visitors to discover the holiday resort in a different way. The idea for a <b>multimedia travel agency</b> is born. That a multimedia travel agency in this form leads to astonishment with the customers is obvious. Higher sales are pre-programmed.</p>
								</div>
				<div class="elementor-element elementor-element-2e849b5 elementor-widget elementor-widget-heading" data-id="2e849b5" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default">
					<h2 class="elementor-heading-title elementor-size-default">Infotainment and a feel-good atmosphere at the DER Tour Store in Berlin Friedrichsstraße</h2>				</div>
				<div class="elementor-element elementor-element-b52dba3 elementor-widget elementor-widget-text-editor" data-id="b52dba3" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
									<p><span style="font-size: 1rem;">In the store</span> there are several areas with different feed options. The areas are divided into &#8220;counter&#8221;, &#8220;brand wall&#8221;, &#8220;revolving stage&#8221; and &#8220;workstations&#8221;. Three areas are controlled with an individually created content management server.  </p>
								</div>
				<div class="elementor-element elementor-element-7ef6ac8 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="7ef6ac8" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
									<p>The <b>brand wall</b> is additionally equipped with a game, which was also programmed according to AVMS concept. It leans on a one-armed bandit, as you know it from the casino. It consists technically of 2 displays and feeders. One display is the game programming &#8220;One-Armed Bandit&#8221;, which works partly randomly. The jackpot can be adjusted so that you can choose at what number of triggers the jackpot will occur through the reel combination.  </p>
<p>The bandit is based in appearance on a real casino bandit and has travel industry elements and symbols as branding. The background picks up the theme of the seasons and changes every 10 min. The trigger is a stainless steel button, which is installed directly under the display.  <span style="font-size: 1rem;">The right display of the brand wall is controlled by a content management server.</span></p>
<p style="text-align: start;">The <b>counter</b> gives customers inside and outside the store information and offers. Special high-brightness monitors are installed on the outside. These displays are particularly suitable for shop window applications and can withstand sunlight. They are played via DER Reisebüro&#8217;s own media system.</p>
								</div>
				<div class="elementor-element elementor-element-b6ede93 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image" data-id="b6ede93" data-element_type="widget" data-e-type="widget" data-widget_type="image.default">
															<img fetchpriority="high" decoding="async" width="768" height="512" src="https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-berlin-13-768x512.jpg" class="attachment-medium_large size-medium_large wp-image-13477" alt="Multimedia travel agency" srcset="https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-berlin-13-768x512.jpg 768w, https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-berlin-13-300x200.jpg 300w, https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-berlin-13.jpg 800w" sizes="(max-width: 768px) 100vw, 768px" />															</div>
				<div class="elementor-element elementor-element-ebb7189 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="ebb7189" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
									<p><span style="text-align: start;">On the surface of the counter are three tablets installed in special holders. These tablets give customers access to the DER Tour homepage.</span></p>
<p>The <b>turntable</b> is in the standard position as shown in this photo, the customer can now sit down on the couch with his consultant, the turntable starts up and turns 180°- thus creating a separee.</p>
<p>Through the <a href="https://www.avms-germany.de/en/technology/touch-solutions/" target="_blank" rel="noopener">touch display</a> embedded in the table, you can now select different themed videos via a media library, which are then played back on the Curved Screen. This system is also connected to the global media control, but has its own user interface.</p>
<p>The user interface can be operated intuitively via the touch screen. Swipe movements, start/stop and volume controls put you in control.  <span style="font-size: 1rem;">You can select multiple contents, influence their playback order, choose common start/stop, forward/backward functions, decide whether the content should loop or switch to standard views.</span></p>
								</div>
				<div class="elementor-element elementor-element-a6efcf8 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image" data-id="a6efcf8" data-element_type="widget" data-e-type="widget" data-widget_type="image.default">
															<img decoding="async" width="768" height="512" src="https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-sitzecke-768x512.jpg" class="attachment-medium_large size-medium_large wp-image-13478" alt="Multimedia travel agency" srcset="https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-sitzecke-768x512.jpg 768w, https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-sitzecke-300x200.jpg 300w, https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-sitzecke.jpg 800w" sizes="(max-width: 768px) 100vw, 768px" />															</div>
				<div class="elementor-element elementor-element-6f7be13 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor" data-id="6f7be13" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
									<p>The consultants&#8217; <b>workstations</b> have displays embedded in the wall. The displays sit behind a glass pane and are fully integrated into the <a href="https://www.avms-germany.de/technik/zuspieler-medienserver/" target="_blank" rel="noopener">media server system</a>.</p>
<p>The media server is adapted and programmed to the wishes and CI of DER. This user interface can be called up on any device in the same network, whether mobile phone, laptop or stationary PC. This applies to the upright display on the brand wall, the curved screen on the revolving stage and the displays at the workstations. The media control interface is in HTML format on one of the computers in the store. New content can be added to the shared folder structures, after copying the content is distributed to all players in the network.</p>
<p>Global <b>media control</b> lets store associates access all displays at the same time. &#8220;Start video selection on all media surfaces&#8221; starts pre-selected content at the same time, through slideshow and logo you get to these views with one click.<br />The single areas like rotating stage on the picture above offer even more control.  </p>
								</div>
				<div class="elementor-element elementor-element-59de942 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image" data-id="59de942" data-element_type="widget" data-e-type="widget" data-widget_type="image.default">
															<img decoding="async" width="700" height="461" src="https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-tresen.png" class="attachment-medium_large size-medium_large wp-image-13479" alt="Multimedia travel agency" srcset="https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-tresen.png 700w, https://www.avms-germany.de/wp-content/uploads/2020/04/DER-reisebuero-tresen-300x198.png 300w" sizes="(max-width: 700px) 100vw, 700px" />															</div>
					</div>
				</div>
		<div class="elementor-element elementor-element-a66c8f2 e-flex e-con-boxed e-con e-parent" data-id="a66c8f2" data-element_type="container" data-e-type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
					<div class="e-con-inner">
				<div class="elementor-element elementor-element-3c6f438 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="3c6f438" data-element_type="widget" data-e-type="widget" data-widget_type="icon-list.default">
							<ul class="elementor-icon-list-items">
							<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<svg aria-hidden="true" class="e-font-icon-svg e-fas-square-full" viewBox="0 0 512 512" xmlns="http://www.w3.org/2000/svg"><path d="M512 512H0V0h512v512z"></path></svg>						</span>
										<span class="elementor-icon-list-text">LED walls in different sizes and formats</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<svg aria-hidden="true" class="e-font-icon-svg e-fas-square-full" viewBox="0 0 512 512" xmlns="http://www.w3.org/2000/svg"><path d="M512 512H0V0h512v512z"></path></svg>						</span>
										<span class="elementor-icon-list-text">Monitors with media players and remote control</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<svg aria-hidden="true" class="e-font-icon-svg e-fas-square-full" viewBox="0 0 512 512" xmlns="http://www.w3.org/2000/svg"><path d="M512 512H0V0h512v512z"></path></svg>						</span>
										<span class="elementor-icon-list-text">Touchtable monitors for customer information</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<svg aria-hidden="true" class="e-font-icon-svg e-fas-square-full" viewBox="0 0 512 512" xmlns="http://www.w3.org/2000/svg"><path d="M512 512H0V0h512v512z"></path></svg>						</span>
										<span class="elementor-icon-list-text">Sound system with feel-good music</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<svg aria-hidden="true" class="e-font-icon-svg e-fas-square-full" viewBox="0 0 512 512" xmlns="http://www.w3.org/2000/svg"><path d="M512 512H0V0h512v512z"></path></svg>						</span>
										<span class="elementor-icon-list-text">Scent distribution</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<svg aria-hidden="true" class="e-font-icon-svg e-fas-square-full" viewBox="0 0 512 512" xmlns="http://www.w3.org/2000/svg"><path d="M512 512H0V0h512v512z"></path></svg>						</span>
										<span class="elementor-icon-list-text">Networking</span>
									</li>
						</ul>
						</div>
				<div class="elementor-element elementor-element-1d1fffd elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-video" data-id="1d1fffd" data-element_type="widget" data-e-type="widget" data-settings="{&quot;youtube_url&quot;:&quot;https:\/\/youtu.be\/3ZAxkyWa9Lw&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}" data-widget_type="video.default">
							<div class="elementor-wrapper elementor-open-inline">
			<div class="elementor-video"></div>		</div>
						</div>
					</div>
				</div>
				</div>
		<p>Der Beitrag <a href="https://www.avms-germany.de/en/theme-world/fixed-installation-references/multimedia-travel-agency/">Multimedia travel agency</a> erschien zuerst auf <a href="https://www.avms-germany.de/en/">AVMS</a>.</p>
]]></content:encoded>
					
		
		
			</item>
	</channel>
</rss>
