{"id":37305,"date":"2025-10-22T13:41:10","date_gmt":"2025-10-22T11:41:10","guid":{"rendered":"https:\/\/www.avms-germany.de\/?p=37305"},"modified":"2026-01-29T10:03:17","modified_gmt":"2026-01-29T09:03:17","slug":"spiral-shaped-led-rotunda-at-the-emo","status":"publish","type":"post","link":"https:\/\/www.avms-germany.de\/en\/news-articles\/spiral-shaped-led-rotunda-at-the-emo\/","title":{"rendered":"Interactive media players at the electra trade fair"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Interactive trade fair experience: AVMS brings \"Bring Your Own Device\" to electra Freiburg<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

At this year’s trade fair electra<\/i><\/a> trade fair in Freiburg, the main exhibitor Alexander B\u00fcrkle<\/a> caused a stir not only with his products, but also with the way he presented them. AVMS used several interactive media players<\/b> on the stand<\/span> to make the information transfer interactive and contactless<\/span>.<\/p>

At a time when hygiene and digital networking are becoming increasingly important, classic touchscreens are not always the first choice. For our customer, the trade fair construction company Schendel & Pawlaczyk<\/a>, we therefore implemented a concept in Freiburg that actively involves visitors without them having to touch the hardware. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t

The smartphone as a remote control - The interactive media player is hygienic and user-friendly.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Our interactive media player<\/a> was used on several strategically placed information monitors. The highlight: it is controlled entirely via the visitor’s own smartphone (“Bring Your Own Device”).<\/p>

This is how the solution works:<\/b><\/p>

  1. QR code scan:<\/b> The interested party scans a QR code displayed on the monitor.<\/p><\/li>

  2. Navigation:<\/b> The smartphone immediately turns into a remote control. The visitor navigates through the directories on the large monitor via an intuitive interface on the cell phone display. <\/p><\/li>

  3. Content selection:<\/b> Specific topics can be selected and presentations can be started.<\/p><\/li>

  4. Digital take-away effect:<\/b> Particularly practical for everyday trade fair use – visitors can download relevant files, brochures or data sheets directly to their smartphone or have them conveniently sent to them by e-mail.<\/p><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

    \n\t\t\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t\t\t
    \"electra_Alexander-Buerkle_Monitor\"<\/figure><\/div>
    \"electra_Alexander-Buerkle_Monitore\"<\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
    \n\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t
    \n\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t

    With this installation, AVMS has shown how modern media technology can support dialog at the trade fair stand: safely, innovatively and sustainably, as less printed material has to be issued. The solution is also optionally available as an interactive map stand<\/a> in portrait mode. This slimline version is ideal as a digital signpost or information pillar when only a small amount of floor space is available but a high level of information is still required. For a particularly impressive presentation, the application can also be used as a<\/span> <\/span>Interactive LED wall<\/a> scale.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

    \n\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t